Xiong Quanhui
[Purpose] With the rapid development of artificial intelligence technology, the field of digital educational publishing is undergoing profound transformation. [Methods] The application of intelligent technology in digital educational publishing involves multiple stages including content production, …
HUANG Guichun, ZHENG Yawen, LUO Linqing, WU Yang
The quality of academic journals constitutes the core foundation of their construction and development. [Purpose] This study aims to investigate the establishment and optimization of quality assurance systems for academic journals in the new media era. Through systematic analysis of internal quality…
Han Jie
Purpose: This study investigates the morphology, composition, and current development of sound design elements in digital publishing. Method: Through conceptual introduction, it introduces the evaluative elements of "sound design" from the film and television industry into the field of digital publi…
FU Youmei, ZHANG Hong, YANG Linfang, WU Yu, PENG Xi
Objective: To investigate the current status of integrated publishing of scientific journals in Chongqing, reveal the challenges faced, and guide them toward high-quality development. Methods: The investigation employed a combined online-offline approach with integrated quantitative and qualitative …
Jia Zhe Lin Gang
Purpose: To investigate Caixin Media's innovative approaches to addressing evolving reader demands and industry challenges in financial journalism, offering insights for the future development of financial media. Method: Grounded in Caixin Media's practical operations, this study examines news topic…
Li Na
Abstract Objective This study explores strategies for the innovative development of broadcast media in the era of integrated media, aiming to identify new growth points and enhance competitiveness and influence within a diversified competitive environment. Methods By analyzing the characteristics of…
Yujie Wang, Songjian Lu, Qichen Li
Objective: Gamification design concepts have served as a catalyst in public welfare projects. However, how to integrate gamification design into daily behaviors to facilitate users' unconscious participation in public welfare actions—and understand the sustainability mechanisms thereof—remains to be…
NIE Xinyan DING Linger
【Objective】By exploring the construction and involvement mechanisms of the study streaming field, this study aims to uncover hidden issues within study streaming against the backdrop of deep mediatization, reflect on potential challenges in online self-directed learning, and provide pathways for the…
Zhang Chenyu
Objective: Against the backdrop of economic globalization, rapid development of internet technology, accelerated internationalization of China's economy and culture, and deepening openness of the publishing industry, this study explores the international development pathways for China's publishing i…
Li Keyong
Objective: University journals serve as primary platforms for scientific research development and achievement dissemination. This study aims to investigate the dissemination models of scientific and technological journals by analyzing the bibliometric data of university journals. Method: Based on th…
Zhu Xiaoyu Wang Yongde Weng Junhua Ning Yongqiang
【Objective】The application of broadcast television technology in the digital dissemination of cultural heritage sites and artifacts is gradually becoming a vital tool for cultural heritage preservation and transmission.【Method】By systematically leveraging existing data assets in the cultural sector,…
Song Xiangyi
Objective: To investigate the impact of virtual anchors on the broadcasting and hosting industry in the new media environment, analyzing their advantages and disadvantages as well as future development trends. Methods: Through literature review, this study examines the development history of virtual…
ZHAO Yiying
【Purpose】This study aims to investigate the specific applications and challenges of AIGC technology in the short video domain, reflect on the advancement pathways for audio-visual creation in the artificial intelligence era, scrutinize the risks that AIGC introduces to short video production, and en…
Zhang Hongxue
【Objective】This paper aims to enhance the application of artificial intelligence technology in the book publishing process and promote the intelligent development of book publishing. 【Method】Through in-depth analysis of the specific applications of artificial intelligence technology in the book publ…
Lu Guixi Wang Zhuang
[Objective] AR publications provide readers with an immersive reading experience by merging virtuality and reality, yet as a "double-edged sword," this new technology also introduces numerous legal risks. Against the backdrop of the digital intelligence era, it is imperative to thoroughly analyze th…
Li Ran, Zhu Dandan, Wang Yan
Objective: This study aims to thoroughly investigate the application status and potential advantages of artificial intelligence technology in journal publishing, provide theoretical basis and practical guidance for the digital transformation and innovative development of the journal publishing indus…
Lü Chong
Objective: This study aims to deeply investigate the current application status of generative artificial intelligence in scientific journal publishing processes and the transformations it brings, intending to provide theoretical basis and practical guidance for the intelligent transformation of the …
Wang Yumeng
【Purpose】This paper primarily introduces the current status of journal development in the digital context and explores strategies and pathways for journal transformation and upgrading. 【Methods】This study adopts multiple methods including literature review and case analysis for in-depth investigatio…
Wu Hongmin
[Objective] With the advent of the integrated media era, this study explores pathways and strategies for empowering the development of digital textbooks in vocational education through high technologies such as artificial intelligence, big data, and cloud computing, thereby further advancing the con…
Yang Zhiyong
Hou Shujie
Shen Qian
On February 21, 2024, the inaugural "Future Games" were held in Kazan, the capital of the Republic of Tatarstan, Russia. [Objective] This study aims to explore the application of Phygital technology in the sports domain and evaluate its potential impact on the innovation and commercialization models…
Liao Haiwan
【Purpose】Against the backdrop of the digital era, cultural relic documentaries enhance the visual representation and immersive experience of video content through digital technology and innovative aesthetic approaches, thereby promoting their dissemination in the process of constructing cultural mem…
Li Lijuan
【Purpose】This paper explores how AI creative communication enhances audience attention, addresses the issues of audience loss and declining influence in traditional media, empowers traditional media, and elevates new-quality productive forces in news communication.【Method】The analysis examines the a…
Ling Yunyi
【Objective】 To investigate cybersecurity governance in news organizations, explore solutions for cybersecurity governance, and adapt to the environmental requirements of cybersecurity governance in the era of all-media and intelligent media. 【Methods】 By employing information system security level p…
Quiet Li Jiaqi
【目的】In recent years, Chinese animated films have demonstrated outstanding performance at the global box office, particularly Ne Zha: The Devil's Child Descends into the Sea (hereinafter referred to as Ne Zha 2), which has achieved unprecedented box office success in the international film scene. As …
Liu Lihui and Lü Xin
【Objective】This study focuses on the translation of traditional cultural symbol elements by Artificial Intelligence Generated Content (AIGC) technology in Chinese animated film production, examining the interplay between technology and culture to identify a balance between technological empowerment …
Cheng Xiangyi
Objective: In recent years, with the digital evolution of high-tech formats such as mobile internet, artificial intelligence, and virtual reality, "virtual digital humans" have emerged as a novel technological format, demonstrating unique value in the film industry. However, the conceptual boundarie…
Chenrui Gu, Danyang Liu, Xia Li, Boning Wang
【Objective】This paper explores the innovative pathways of "big data + AI" as new productive forces in media communication and analyzes its applications in the journalism industry. 【Methods】Taking Xinhua News Agency's "Media Brain" AI platform as a case study, this research examines its innovative pr…
Shihui Wang
Traditional Chinese Medicine (TCM) is a treasure of ancient Chinese science, and TCM publishing serves as a crucial vehicle for bearing and disseminating TCM knowledge. In recent years, artificial intelligence technology has gradually triggered disruptive transformations in the publishing industry, …
Guo Yating
【Purpose】In the context of the new media era, the market share of traditional print books is gradually being divided by e-books, audiobooks, and other multimedia forms, while emerging media such as social media and short-video platforms further reshape public cultural consumption habits. 【Method】The…
Wu Jiao
【Objective】The integration of artificial intelligence with journal publishing constitutes an inevitable choice in the development of information technology and culture. From the perspective of media convergence, journal media face challenges including difficulties in resource integration and insuffi…
Wu Jiayu
【Objective】Converged media communication represents one of the prevailing trends in the communication landscape, driven by the rapid development of Internet and new media technologies. In this converged media environment, an important research topic for universities' overseas publicity efforts is ho…
Du Lin and He Ping
Purpose: This paper aims to investigate the aesthetic and cultural characteristics of short videos within the context of media convergence, as well as their facilitating role in the integration of traditional and emerging media, thereby providing theoretical support for the healthy development of sh…
Fan Jie
Objective: To explore innovative strategies for journalist interview models in the converged media era, aiming to provide theoretical support and practical guidance for the transformation and upgrading of journalistic interview work. Method: Based on the advantages of current converged media technol…
Xiao Mengye Gao Xinyu
【Objective】To explore the application status, impact, and future trends of AI technology in the field of news editing in China. 【Method】Through literature review and case analysis, to examine the practices of mainstream media in AI application. 【Results】AI technology has improved news production eff…
Han Limin
【目的】To innovate editorial content and enhance content quality through the application of new media technologies. 【方法】The methodology approaches from dual perspectives of opportunities and breakthroughs, strengthening the application of big data, artificial intelligence, and other technologies to ali…
Li Xiaoqin Qiu Xia
【Purpose】The Chinese domestically produced game Black Myth: Wukong has achieved remarkable success upon release, making its creative transformation and innovative development of Chinese culture a subject worthy of discussion. 【Method】This paper conducts a content analysis of literature on game devel…
Liu Sirong, Hu Zheng, He Chen
【目的】This paper focuses on digital narrative and regional cultural reshaping, exploring the innovative applications of online micro-short dramas in the integrated development of local culture and tourism. 【方法】This paper adopts a research methodology combining literature research, observation, and cas…
Bi Qiuling
Purpose: From the perspective of the creative subject, this paper explores the transformation of the creator's role following AIGC empowerment in micro-short dramas, providing insights for human-AI collaborative cultural content production. Method: Employing methods such as literature research and c…
冯晓川
【Objective】With the acceleration of film industrialization, the film review room, as the core component for quality control, has long lagged behind the innovative breakthroughs in production-side technologies. 【Methods】This study takes the film review room of Guangxi Radio and Television Station as …
Lijun Liu, Erwei Cui
[Objective] This study explores the impact of generative AI applications in the publishing industry, analyzing its profound role in content creation, the digital transformation of publishing workflows, and personalized reading experiences. [Methods] Based on the triple dimensions of technical logic,…
Yifan Zhai, Tie Wu
[Objective] To explore the impact of modern media communication on the development of traditional culture and to promote the development and innovation of traditional culture. [Methods] By utilizing the interactive integration of web series and shadow puppetry, people from different regions are enab…
Dong Huimin
Objective: To conduct an in-depth exploration into the construction and upgrading of non-linear editing and production network systems for news in the new media era. Methods: Starting from the significance of system construction and the necessity of upgrading non-linear editing and production networ…
Wang Zhifeng
【Objective】This paper conducts an in-depth investigation of television station wireless digital transmission and broadcasting technology, examining its role in enhancing program transmission quality, expanding coverage range, and improving user experience. 【Methods】By performing a detailed analysis …
Huang Jiayin
【目的】In the domain of mainstream propaganda, the application of AI music is becoming increasingly pervasive, with its lyrics and compositions often comprehensively mapping onto propaganda objectives. However, since the emergence of this technology, AI-generated songs produced by media outlets have se…
Yang Guoxing
[Objective] From the perspective of knowledge production, examining the development logic of media convergence is conducive to restoring the fundamental position and essential function of knowledge value in information communication, and promoting innovation in media convergence models.[Methodology]…
Xiao Bocheng
Objective: This study aims to explore the online breakout phenomenon of Black Myth: Wukong from the perspective of online communication, analyzing the reasons behind its success and its practical implications. The research scope encompasses the game's cultural heritage, production quality, online pr…
Wang Hui
Objective: To explore the application of information integration and in-depth mining strategies in news editing to enhance the quality of news content and dissemination effect. Methods: This paper employs theoretical analysis and case study methods to provide an overview of the concept of informatio…
Zhixin Cai
【Objective】This study explores and analyzes the construction of the "human-machine symbiosis" form that upholds tradition while fostering innovation in broadcasting and hosting in the era of intelligent media. 【Method】The research is advanced through examining the current development status of techn…
Ren Haitao Zhao Yanming
[Purpose] With the breakthrough development of generative artificial intelligence technology, AI Agents are profoundly reconstructing the full-process paradigm of media content production, demonstrating revolutionary potential in reshaping content production logic and expanding creative boundaries. …
HU Xiaojing, Hu Xiaojing
[Objective] To analyze the overall landscape and development pathways of English-language medical journals in China, propose recommendations for their advancement, and provide references for the improvement of Chinese medical scientific journals and the construction of a world-class medical scientif…